According to the British media Daily Telegraph, Chelsea rejected 40 million annual sponsorship last year, and the market rose to 60 million after winning the Club World Cup. Chelsea and its players are expected to profit from the Club World Cup, aft...
According to the British media Daily Telegraph, Chelsea rejected 40 million annual sponsorship last year, and the market rose to 60 million after winning the Club World Cup.
Chelsea and its players are expected to profit from the Club World Cup, after they have won £84.5 million.
It is understood that Chelsea's victory over Paris in the final is expected to help the club obtain a new chest advertising sponsorship contract. In addition, Chelsea players are expected to receive a prize of about 350,000 pounds for winning the Club World Cup.
Chelsea decided not to sign a chest advertising agreement without hastily without Champions League qualification and trophy wins, and is expected to receive generous returns.
Industry insiders revealed that Chelsea had negotiated with two companies on chest advertising sponsorship last year, but the long-term agreement on the table was worth about £40 million per year.
Chelsea has decided to suspend signing, and now this number has soared to £60 million a year. It is reported that the club is negotiating a long-term chest advertising sponsorship with 7 to 10 large global companies.
While it is not clear whether an agreement can be reached before the start of the Premier League season, it is optimistic that Chelsea should be able to reach a chest advertising sponsorship agreement at some point next season so that the logo of a successful signing company appears on the player's jersey.
A source said: "If Chelsea agreed to a long-term chest advertising sponsorship at this time last year, it could lose up to £100 million. With Champions League qualification and Club World Cup championship, the club can now negotiate a much larger agreement."
